Pune, March 09, 2023 (GLOBE NEWSWIRE) — REPORT OVERVIEW:
The global Greeting Cards market research report covers the analysis and insights in relation to the size and growth rate of the market by various segments for the 2019-2029 period, with 2019-2021 as the historical data, 2022 as the base year and 2023-2029 as the forecast period. The report provides a detailed overview of the market size, growth rate and distribution of the market by various segments (mainly covering product type, technology, applications and geography) for the entire study period.
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The quantitative insights in the report are complemented by the coverage of the underlying market drivers, restraints, opportunities and trends supporting the analysis of the market in the forecast period. The report covers a detailed competitive landscape section with information on the key players present in the market, market share analysis and comprehensive profiles of these major players.
The global Greeting Cards market research report also mainly covers information on the latest technological trends, recent industry developments (mergers, acquisitions and partnerships), impact of the pandemic on the market, regulatory overview, pricing analysis, supply chain analysis, Porter’s Five Forces analysis, etc. The report includes all major geographies (mainly covering North America, Europe, Asia Pacific, Latin America and Middle East & Africa) and key countries (mainly covering USA, Canada, UK, Germany, France, Italy, Spain, Japan, China, India, Australia, Brazil, Mexico, South Africa and UAE).
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Continuous Technological Innovations to Transform Market Outlook
The Greeting Cards market is expected to be positively influenced by technological trends driven by increased R&D spending and growing focus on innovation by industry players resulting in novel breakthroughs. Significant opportunities in the forecast period will lead to new players entering the space and the market getting more competitive. Consumer expectations will continue to evolve, which will be met by new product launches with new features or lower price points as top companies focus on maintaining their leadership position and new players try to create a market presence.
Upsurge in Demand from Key End-use Verticals to Accelerate Market Growth
The Greeting Cards Market is projected to continue growing due to the surge in demand from major applications industries. Macroeconomic factors such as global economic expansion, rapid urbanization, growing middle class population and the increased spending capacity of consumers will drive the growth of key industries.
- The global economic output was over USD 100 trillion in 2022. The top 5 economies (USA, China, Japan, Germany and UK) accounted for around 58% of the global economic output in 2022.
- By 2030, middle class population is expected to increase to over 5.5 billion, accounting for over 65% of the global population.
- The global GDP per capita is projected to reach USD 13,920 in 2025, a 35% increase in the 2015-2025 period.
Industries are expanding their product portfolio or ramping up their existing manufacturing capacities to meet the growing demand for products and services among consumers. The rise of various end-use sectors would thus provide the market with a significant boost in the future.
High Cost and a Bleak Economic Outlook Hamper Demand
The Greeting Cards Market has been experiencing rapid demand and adoption across various key applications and end-use sectors in recent years. However, the global economy, which has struggled since the pandemic, is forecasted to grow at a slower rate due to the Russia-Ukraine war, rising inflation and growing interest rates. All these factors are making consumers vary of making purchases adversely impacting the manufacturing sector and the overall market potential.
High cost of products and availability of alternatives is a key factor limiting its demand and adoption in several regions as well.
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COVID-19 affected nearly every industry vertical, including the global Greeting Cards market. Strict restrictions introduced by the respective governments to control the spread of the pandemic created several roadblocks for certain markets whereas the same factors provided a huge opportunity for others. Due to nationwide lockdowns in most countries, including restrictions on the movement of goods and people, the Greeting Cards market was impacted. The COVID-19 pandemic affected the market dynamics across both developed regions as well as emerging economies. Nearly all regions had enforced stringent lockdowns and other restrictions to curb coronavirus spread. However, post-pandemic, all economies have experienced a gradual recovery, pushing the market back on track.
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Global Greeting Cards Market: Segmentation Analysis
The research report includes specific segments by product type, technology, application and region (country). The report provides details on revenue during the historic and forecasted period. Understanding the segments helps in identifying the importance of different factors that aid market growth.
Greeting Cards Market Segmentation by Product Type:
- Seasonal Greeting Cards
- Every Day Greeting Cards
Greeting Cards Market Segmentation by Application:
- Business Cards
- Personal Cards
Geographically, the market is segmented into North America, Europe, Asia Pacific, South America, and the Middle East & Africa. Developed economies will continue to account for a larger proportion of the market but the growth in per capita income and economic growth will lead to a much stronger growth in developing economies. However, the threat of recession looms over the market as inflation continues to rise. The high degree of uncertainty around the ongoing recession could have a significant impact on the Greeting Cards market over the next few years.
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The Key Players Listed in Greeting Cards Market Report are:
The Greeting Cards Market report provides a detailed description of all the factors influencing the growth of these market players as well as their detailed profiles. The profiles include the general overview of the company, their product portfolio, financials (based on availability), SWOT analysis, recent developments and growth strategies. Some of the key players are as follows:
- Hallmark Cards
- American Greetings
- Card Factory
- Schurman Retail Group
- CSS Industries Inc.
- Avanti Press
- Simon Elvin
- Myron Manufacturing Corp.
- Herbert Walkers Ltd
The Greeting Cards Market report provides a detailed analysis of the market and focuses on key aspects such as leading companies, type, technology and application/end users. Besides this, it offers insights into the market trends, highlights key industry developments such as product launches, partnerships, mergers, and acquisitions and encompasses several factors that have contributed to the growth of the advanced market over recent years.
The report includes major growth drivers, restraining factors, opportunities, and potential challenges for the market. Comprehensive insights into regional developments are explained in detail along with the list of major market players as well as strategies adopted by them to stay ahead of the competition. The latest industry developments are listed in the report. The study also offers a detailed understanding of the recent COVID-19 pandemic on the Greeting Cards market. The ongoing recession and inflation as well as their impact on the market have been assessed in our latest research report.
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Detailed TOC of Global Greeting Cards Market Report 2023
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Greeting Cards Annual Sales 2018-2029
2.1.2 World Current & Future Analysis for Greeting Cards by Geographic Region, 2018, 2022 & 2029
2.1.3 World Current & Future Analysis for Greeting Cards by Country/Region, 2018, 2022 & 2029
2.2 Greeting Cards Segment by Type
2.2.1 Seasonal Greeting Cards
2.2.2 Every Day Greeting Cards
2.3 Greeting Cards Sales by Type
2.3.1 Global Greeting Cards Sales Market Share by Type (2018-2023)
2.3.2 Global Greeting Cards Revenue and Market Share by Type (2018-2023)
2.3.3 Global Greeting Cards Sale Price by Type (2018-2023)
2.4 Greeting Cards Segment by Application
2.4.1 Business Cards
2.4.2 Personal Cards
2.5 Greeting Cards Sales by Application
2.5.1 Global Greeting Cards Sale Market Share by Application (2018-2023)
2.5.2 Global Greeting Cards Revenue and Market Share by Application (2018-2023)
2.5.3 Global Greeting Cards Sale Price by Application (2018-2023)
3 Global Greeting Cards by Company
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